It's a sad day in Boston.
The Red Sox blew their chance at the playoffs, and The Boston Globe provided very few Twitter updates from the game, although they have an account dedicated to the team (@GlobeSox).
The updates were short and informative – which I liked – but in such a crucial game, I would have appreciated more updates and interaction with followers.
The Red Sox blew their chance at the playoffs, and The Boston Globe provided very few Twitter updates from the game, although they have an account dedicated to the team (@GlobeSox).
The updates were short and informative – which I liked – but in such a crucial game, I would have appreciated more updates and interaction with followers.
The use of hashtags was also confusing. Which one were they trying to trend – #redsox or #pulseredsox? After searching these trends it seems like many friends were using social media to discuss the game and read updates. The Boston Globe missed an opportunity to gain followers using digital journalism.
One word came to mind when looking at The Globe's Facebook page – boring. It doesn't engage the readers. They post about two story links a day, and these posts are lucky to get five comments. Sad.
If The Boston Globe wants to stay prevalent in the age of digital journalism, it must adapt to the world of social media.
One word came to mind when looking at The Globe's Facebook page – boring. It doesn't engage the readers. They post about two story links a day, and these posts are lucky to get five comments. Sad.
If The Boston Globe wants to stay prevalent in the age of digital journalism, it must adapt to the world of social media.
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